Justine Jones is the designer behind Jewelry by Justine, established in 1999 in Waikiki. What first started as African-inspired jewelry, this island girl's brand now offers elegant and sleek gold-filled pieces that are perfect for layering. Justine's best-selling piece is her original shark tooth necklace, and though her inspirations are ever-changing in order to keep up with the trends, she always tries to incorporate her signature style in order to create the next "it" piece.
Days before her showroom sale, I chatted with Justine to find out more about her business and some of her picks this side of paradise.
HOW OFTEN DO YOU COME OUT WITH NEW DESIGNS?
I am constantly coming up with new designs to stay inspired and relevant. Though I continue to make the designs that sell the most, I want to keep creating new pieces so they become the new best seller!
WHERE CAN WE FIND JEWELRY BY JUSTINE?
My pieces are sold at Owens and Co., Sand People in the Sheraton Waikiki and Moana Surfrider, and Fighting Eel’s Kailua and Kahala locations.
PS- you can also email firstname.lastname@example.org for purchases
WHAT CAN WE EXPECT FROM YOU IN THE NEAR FUTURE?
Expect some photo shoots, a website and more trunk shows!
WHAT ARE SOME OF YOUR BUSINESS GOALS?
Right now I’m a one woman show, but I would like to hire someone to help grow my company. And of course, I want to expand my reach and get Jewelry by Justine known internationally!
The Modern Honolulu and massages!
THE BEST DAYS ARE SPENT...:
Living my dream as a jewelry maker, a good workout and eating great food.
CAN'T LIVE WITHOUT:
Saffron James perfume
Be sure to check out Justine latest designs and upcoming events on Instagram!